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Practical guides

A unified visual system for product cards, livestreams, and short video

Product cards and video should reinforce the same message and visual memory.

01

Define the evidence

Start with product facts and source images that the team can verify.

Review point: document the source product fact, owner, and final human check before publishing.
02

Build the image system

Assign one clear communication job to each image instead of repeating the same claim.

Review point: document the source product fact, owner, and final human check before publishing.
03

Review before publishing

Review language, measurements, product identity, and current marketplace rules before publishing.

Review point: document the source product fact, owner, and final human check before publishing.

Turn the method into a repeatable workflow

Use Lingyuan AI to organize product inputs, select a market context, and generate a reviewable image set.

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04

Apply this guide

TikTok Shop

TikTok Shop images work best when they reinforce the same visual memory as short-form video and live selling. Use the hero for recognition, feature cards for visible differences, and lifestyle frames as reusable support for scripts and live demonstrations.

View playbook →

Douyin Ecommerce

Douyin Ecommerce imagery should connect product cards, short video, live selling, and creator content. Use the product card for accurate recognition, feature graphics for explanation, and vertical scenes for covers and scripts while reviewing people and performance claims carefully.

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Product visuals shaped for marketplace context and buying decisions.

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